Guy’s New Book – Enchantment

A couple of weeks ago, a friend of mine and former Chief evangelist of Apple, Guy Kawasaki sent me a copy of his new book “Enchantment” to read. I have to say, the book was tough to put down and right on when it comes to creating products and organizations that are not only “enchanting” but successful. In the book, Guy walks us through a step by step process on how to create an environment that will help create the next product or brand that people simply fall in love with.

Of the entire book, the portion about creating enchanted employees was my favorite. We all depend on people to assist us and this book cut right to the heart of motivation and creating an environment where everyone can grow and succeed. The book goes on sale to today, to this point in time I have never endorsed a book but I gladly endorse Guy’s new book “Enchantment.” *Nope, I am not being paid a cent and doing this only because I love the book!

The book is a can’t miss pick and you will simply be enchanted by it. :-)

Below is a video that summarized the book and a link where to pick up your copy.

Click here to pick up a copy >>> Guy Kawasaki’s “Enchantment”

2 Responses

  1. Krish Says:

    Great book and Great video… After watching this video, I am really impressed and want to buy the book immediately.

  2. Carrie Taaca Says:

    Hi Mark,

    I have a quick question for you. Can you contact me?

    Thanks!

    Carrie Taaca
    Higher Level Group

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